Kultura Creative Studio on Thursday, 12 April 2018, attended a talk show in MixMarCommunity Gathering Event that was held by SWA Magazine Group (Mix Marketing and Communication) in Kaskus Office, Menara Palma, Jakarta.
The topic of the talk show was very interesting which is about the recent trend of Key Opinion Leaders (KOL) in Marketing or Public Relations strategy. The speakers were Rouli Sijabat (PR Manager of Toyota Astra Motor) who represented the users’ perspective, Enda Nasution (Blogger, Influencer, Startup Founder) who make the audience think from the influencers / KOLs’ point of view, and Rade Tampubolon (Sociobuzz.com, Influencers Marketplace) who bring a new platform for KOL. Participated in this discussion give the audiences some insights in choosing the best influencers or KOL for their brands/products nowadays.
This event was attended by people of Marketing Communications and Public Relations from many companies, NGO’s, and Marketing Agency from all over Jakarta and Bandung.